>From space travel to deep earth boring, Elon Musk shares his opinions on AI, Mars, and business. He explores his early years as an entrepreneur that led to creating some of the most cutting-edge companies on the planet, in the planet and beyond. Oh, and there is a great little ditty at the end.

If you haven’t watched it yet, here’s the full video interview of Elon Musk at SXSW 2018.

From IGN:

Elon Musk continues his quest for global domination with the announcement of a new media company, Thud, and has hired The Onion’s former editor-in-chief Cole Bolton and executive editor Ben Berkley. After an initial cryptic tweet that simply said “Thud!,” Musk followed it up with the announcement in a second tweet, saying, “That’s the name of my new intergalactic media empire, exclamation point optional.” [and] “It’s pretty obvious that comedy is the next frontier after electric vehicles, space exploration, and brain-computer interfaces,” Musk said, when asked to elaborate on his role in the project. “Don’t know how anyone’s not seeing this.”

I originally thought Elon’s tweet about a new media company but apparently according to IGN it’s real.